What is the Advantage and Disadvantage of Hangsell Display

If you’re thinking of an affordable, yet effective point of sale merchandising technique, then hangsell displays may be what you need! As the name suggests, hangsell displays are POS displays mounted on shelves and walls. These marketing tools may look simple but they are very effective in driving impulse purchase right at the point of sale!

Getell Product Page

Take a look at our examples by Lotte and Alpenliebe. The brands have utilized custom hangsell displays to give their brands a boost. Found in the busy shopping mart of Vietnam, our attention was immediately caught by the hanging displays. The products are easily accessible and are practically convincing shoppers to grab a candy before they check out.

Lotte’s Xylitol gums are arranged in a way that customers can easily grab the containers. On the other hand, Alpenliebe used a simple hanging clip strip to showcase their merchandise. These are simple and straightforward yet they easily arouse shoppers’ curiosity.

How can Hangsell Displays Drive Impulse Purchase?

1. Visibility

It can be hard for smaller items to be noticed, but with the use hangsell display, products can be noticed right away as they are easily accessible to shoppers. This gives products a chance to stand out as the unique way of arranging the merchandise breaks the monotony of the standard retail shelf. Here’s a similar example by Mentos.

2. Product Placement

Eye-level positioning of the products allows customers to see the products right away so customers are being primed to buy these products upon entering the store. With a hangsell display, it became easier for customers to locate where these products are.

3. Space Saving

Unlike free-standing displays, floor displays, and other POS display units, hangsell displays are space-saving. As they are usually used for merchandising smaller items, they are lightweight and are easy to transport. They do not take up much floor space so they are perfect for convenience stores with limited space.

4. Accessibility

Perhaps one of the most important benefits of using hangsell displays is the accessibility of products. It allows for customers to grab items while on the go. This is perfect for busy customers who barely have time to really browse through the shelves.

5. Visual Appeal

Hangsell displays are a great way to improve the visual appeal of your merchandise. Customers are likely to notice products if they are arranged differently than the rest. Hanging displays can be a great way to divert the attention of shoppers to your products and this encourages impulse purchase right at the point of sale!

6. Reusable

Xyitol’s hangsell display is made from wire mesh and is fairly durable so it can be reused for longer. On the other hand, Alpenliebe’s display is made of plastic and is lightweight. It suits their merchandise as the candies are not heavy. Furthermore, this type of display would be ideal for short promotional runs so it definitely is cost-effective.

Why Hangsell Display for Point of Sale Marketing?

Using hangsell displays for point of sale marketing is certainly a clever way to maximize your visibility while keeping your marketing budget at a minimum. They are simple and straightforward so customers will instantly get the message when you place them along busy sections of your store. Being eye-level, products can be noticed right away, thereby pushing customers to make buying decisions on the spot.

Lotte and Alpenliebe’s hangsell displays really helped drive impulse purchases at the point of sale. They are easy to implement, and the open design also allows the brand to create an instant connection with the customers. Thus, hangsell displays are a must-have in every retail store or marketing campaign.

Are you ready to customize your very own hangsell displays? We, at ODM, will help you make your visions a reality. Together with the Mindsparkz team, we will design, source, and manufacture your point of sale displays, custom promotional merchandise, and product packaging. If you have a design in mind, you can also send it to us via and we will be more than happy to help you to realize that idea. Contact us today!

For more point of sale display ideas, check these blogs out:

Design is so important in every marketing strategy. If you have not decided on a design, we listed the important benefits of having an effective hangsell display design.

Hangsell displays are ideal for merchandising small products because this allows you to create a better visual presentation. If you are selling chocolates and candies, why not create a confectionery display so that they won’t get pushed in the background? Here are sweet confectionery display ideas you need to see!

Learn how to create a head-turning yet functiona hang sell display. Here are simple tips you could follow:

This mounted display by Glade is simple yet effective in promoting their products. They were able to highlight what is good about their products by displaying the variants in each tier.

This simple retail fixture by Ferrero appeals to their target audience: kids! This is a great example of an effective yet simple and cost-effecetive POS display. We also shared some tips on how to improve your own retail fixture.

We certainly love this display rack by Nescafe as their POS display is attached to another POS display. The design is exceptional and we also love the choice of materials here. Check out the blog to learn more about it:

Frequently Asked Questions

How will hangsell displays affect staff?

Once effective, the staff will have to handle more daily customers, more sales, and more deliveries. This leading to longer working hours and the need to hire more staff.

If you want to learn more, please visit our website POP Displays.

Nestlé started its promotion of cardboard hang sell display with plastic compartments in Kuala Lumpur for Koko Krunch. This kind of display is really effective as it is visually appealing and it allows for convenient access to their products.

Why hang sell displays are so effective?

All kind of POS displays are very effective promotions to increase sales.  While some are more traditional such as merchandise displays or cardboard POS displays, others try to stand out from competitors by creating cardboard hang sell displays with plastic compartment as Nestlé.

This kind of display is very eye-catchy because the plastic compartments allows to take the product in an easier way than other kind of displays. The main objective of this kind of display is to show the audience that they put some extra budget on the design of the display. This display is actually more visually appealing than traditional plastic strips.

Furthermore, they are space-saving! Merchandisers can hang them on the shelves or an empty wall. Unlike a branded FSDU, it will not take up much floor space.

What are the benefits of this kind of display?

• Retain the consistency of the brand image as the cardboard hang sell display with plastic compartments seems more “design” than, for example, free standing display unit
• Facilitate the use when a consumer want to take the product. A lot of consumers complain about the non-convenience of regular plastic strip.
• Increase sales as consumers are more tempted to consume products as it’s easy to take it from plastic compartment.
• Increase in general the brand awareness.

How to create this innovative display?

The secret to develop this kind of promotion is to bear in mind the idea to stand out from competitors. Designers have to work on something innovative, creative and easy to use at supermarkets. The idea is to redesign traditional hangsell displays to enhance the visual appeal and the functionality. Plastic compartments have to be well-designed and rigid to give an impression of high-quality.

You will agree that this custom hangsell display is a simple way to stand out from competitors. It allows to enhance the competitiveness of your business and consumer loyalty as it is seen to be of high quality. You can use different materials such as plastic, wood, and acrylic and customize the colors, shape, and size to suit your campaign.

Would you like to improve your brand image with a hangsell display? Contact our team of experts and they will help you to develop an effective hanging POS display to stand out from the competition.

Previous Case Studies On Koko Krunch

Koko Krunch offered a free branded on-pack bowl with the purchase of a box of cereals. Read the blog to leanr more about the benefits of a branded cereal bowl as GWP.

Toys make great promotional tools for brands that target kids. Learn how Koko Krunch boost their promotion with an ice slider figurine.

Looking for a unique and educational promotional gift for kids? We recommend offering a free activity book to enhance creativity and learning. But how did Koko Krunch pulled off this promotion?

As part of Ice Age movie promotion, Koko Kruch is giving away free slider and puzzles as gift with purchase. Read the blog to learn how this strategy helped both companies.

Check out this awesome promotional planet ruler from Koko Krunch!

Want to learn more about POS displays? Have a look at those blogs

In this blog, we enumerated the important benefits of having an effective hangsell display design:

How did this mounted display rack helped Glade improve their sales and visibility? Find out in this blog:

We absolutely love the simplicity and functionality of this mounted display by Mentos. The design allows for easy access to products. In addition, they are really space-saving and easy to set up.

Custom POP display is a great idea to stand out from competitors

Discover why outdoor displays are effective. Here’s how BTS in Thailand utilized this display to disseminate information and promote better public service.

Check out the successful Sodastream campaign over innovative POS display

Frequently Asked Questions

What are the disadvantages of hangsell displays?

The time required in rearranging aisles, shelves, display fixtures, and the general layout of the interior retail space. This is to visually catch the eye of customers, thus spending longer times finding the perfect spot.